Shop Talk Blog | Auto Repair Software | BOLT ON TECHNOLOGY

Using Auto Repair Software to Set Customer Expectations

Written by Robert Mazzuca | Jul 23, 2024 11:00:00 AM

The importance of setting expectations for your customers cannot be understated. The absence of good communication can often lead to customers feeling anxious because they are left out of the loop. By relaying information regularly, however, expectations can be managed, leading to a happier and more knowledgeable customer. Let's take a look at how using auto repair software can help set customer expectations throughout the entire repair process. 

Setting Expectations Before Service

Setting expectations begins before the customer sets foot in your shop. Effectively managing what customers can expect regarding your shop isn't just a once-and-done occurrence. It requires consistent dialogue. With advanced appointment scheduling, in addition to oil change reminders, the software will reference a customer's ticket and automatically take any other recurring maintenance items and plug them into the calendar of your management system with Mobile Manager Pro.  

How the Customer Benefits

This will ensure that your customer is in the know about their overall vehicle health. Upcoming maintenance items and their intervals will no longer be a surprise to them. An automatic reminder is sent out a week before an upcoming maintenance service. Integrating educational content about the importance of each maintenance activity can empower customers, helping them understand why certain services are recommended, which enhances their satisfaction and readiness for upcoming appointments.

How the Shop Owner Benefits

By leveraging historical data and predictive analytics, our software ensures no maintenance needs go unnoticed. This personalized approach optimizes the maintenance schedule and builds trust, as customers appreciate the tailored attention to their vehicle's unique requirements.

Setting Expectations During Service

After check-in, when you have all the information you need, and the customer has communicated exactly what they want, the next step is to set expectations. Your customer will want to know how long their service will take so they can plan their day accordingly. At this stage of service, you'll want to bring the customer into the loop. This is easily done with Status Tracker, which enables you to text a link to the awaiting customer.

How the Customer Benefits

Customers experience significant benefits from the real-time updates and transparency provided during their vehicle's service. Initially, by setting clear expectations about the duration of service, customers can effectively plan their day, reducing any potential anxiety associated with waiting. As the service progresses, they receive updates directly on their mobile devices, allowing them to visually track each stage of the service. This level of engagement demystifies the auto service process, keeping customers well-informed and actively involved. The ability to quickly respond to service recommendations and make decisions in real-time enhances their control over the process, leading to a higher overall satisfaction with the service experience. This seamless communication not only builds trust but also ensures that customers feel valued and well cared for throughout their interaction with the service provider.

How the Shop Owner Benefits

Shop owners reap substantial benefits from utilizing real-time updates and communication tools during vehicle servicing. The Status Tracker tool allows for seamless communication with customers, which significantly streamlines workflow and reduces the time spent on manual updates or phone calls. This increased efficiency allows the shop to handle more services or dedicate more time to individual customers, enhancing productivity. Providing transparent, stage-by-stage updates builds trust with customers, which is essential for boosting customer loyalty and retention. The ability for customers to promptly approve additional necessary work via the platform minimizes vehicle downtime and accelerates the service process, enhancing the shop's operational throughput. Ultimately, these improvements not only boost customer satisfaction but also increase the profitability and reputation of the shop, making it a more competitive and reliable choice in the auto service industry.

Meeting Customer Expectations After Service 

Using auto repair software to maintain customer expectations after service provides several key advantages that enhance both customer satisfaction and service continuity:

  1. Post-Service Communication: Auto repair software can automate follow-up communications after service completion. This includes sending thank-you messages, service feedback requests, and reminders for upcoming maintenance checks. These communications keep the shop top-of-mind for customers and demonstrate an ongoing commitment to their vehicle's health.
  2. Digital Vehicle Inspection Reports: Customers receive detailed digital reports that document the condition of their vehicle at the time of service. These reports typically include color-coded statuses for different parts (red for urgent, yellow for upcoming concerns, and green for good condition), along with visual evidence like photos or videos. This clarity helps set expectations for future maintenance needs and allows customers to plan ahead financially and logistically.
  3. Service History Access: Many auto repair software platforms allow customers to access their service history online. This transparency helps customers understand past services and better anticipate future needs. It also aids in maintaining their vehicle more effectively, as they can reference previous issues and repairs.
  4. Predictive Maintenance Alerts: Auto repair software can predict when future services might be needed by analyzing past service data and manufacturer recommendations. Customers appreciate knowing in advance when they might need to return, which helps in budgeting and reduces the likelihood of unexpected vehicle problems.
  5. Trust and Loyalty Building: Consistent and transparent post-service communication via software strengthens trust. Customers who feel well-informed and looked after are more likely to return for future services and recommend the shop to others.

Ultimately, auto repair software not only helps maintain customer expectations post-service but actively enhances their service experience, leading to greater customer retention and satisfaction.

Schedule a demo today with the BOLT ON Technology team. Learn more about how auto repair shop software can enhance your shop's visibility, engage your customers, and promote business growth. Move beyond just keeping pace; become the auto repair leader in your community in  with BOLT ON Technology.